In business we often talk about return on investment (ROI), usually in terms of hard dollar, bottom line figures. However, as a solopreneur or small business owner there is a profound impact on your bottom line if and when you meet your personal and business objectives. This is usually because the two are closely tied together in such a scenario – the lines between where your business begins and ends and where your personal life begins and ends are blurred.
Thus, I would suggest that reaching your personal and professional goals quickly and confidently will have a significant impact on your company’s bottom line. If you invest in yourself, as a business leader who may need outside help to stay on-task and on-target with a healthy dose of an alternative perspective, then you will reap the rewards of taking regular action toward your objectives.
Taking regular, steady action and having a coach in your corner to keep you accountable – and from being overly isolated – as well as to bounce various ideas off of and sort through the many hats you have to wear as a business owner is not only an investment in yourself but also a tax-deductible investment in the success of your business.
Posted By: Nick Venturella